José Martín Quesada (He/Him)

CEO and Co-Founder

José is the CEO and co-founder of, a seed-stage fitness tech start up. Prior to founding Krew, José helped launch consumer products at Google, he was a strategy consultant at McKinsey, and he was the director of a big European data & AI services firm. He launched Krew while at Entrepreneur First, after seeing the effect that community and healthy competition had in propelling him from a hospital bed after a major car crash and several lung collapses, to participating in CrossFit competitions.